UGADI,

About the event

Ugadi is a major traditional festival celebrated as the New

Year by people of Andhra, Telangana, and Karnataka.

It marks the first day of the Chaitra month in the Hindu lunar

calendar. It symbolizes new beginnings, prosperity, and

hope. On this day, people believe that Lord Brahma, the

creator of the universe, began the creation of the world.

A unique dish called Ugadi Pachadi is prepared using six

tastes: Sweet (Jaggery) – Happiness, Sour (Tamarind) –

Challenges, Bitter (Neem flowers) – Difficulties, Spicy (Chili)

– Anger, Salty – Fear, Astringent (Raw mango) – Surprise

These six flavors represent that life is a mixture of different

experiences, and one should accept all with balance.

Why should you sponsor?

This festival is designed to attract a footfall of over 800+  attendees, including students, faculty, staff, and members of the

local community in Jalandhar. As the Telugu New Year celebration, Ugadi brings together people from different

backgrounds to experience rich cultural traditions, festive cuisine, music, and community spirit.

Partnering with us demonstrates your commitment to celebrating and supporting India's diverse cultural heritage. By aligning your brand with Ugadi, a festival symbolizing new beginnings, prosperity, and unity, you showcase your organization's values, inclusivity, and social responsibility.

This event provides a unique opportunity to position your brand as a supporter of positive, community-driven, and family- friendly celebrations. Associating with us enhances your brand image as one that respects cultural traditions and actively engages with the community.

The vibrant and festive atmosphere creates the perfect platform for meaningful engagement. Sponsors will have the opportunity to strengthen brand loyalty, and network with influential students, faculty, and community members across the NIT Jalandhar campus and beyond.

Kushwanth Reddy.S

Hello,

My name is S Kushwanth Reddy, and I’m reaching out because I believe in building partnerships that create real value for everyone involved.

I bring consistency, professionalism, and a strong work ethic to everything I do. When I commit to something, I follow through — on deadlines, on communication, and on results. I focus on delivering measurable impact, not just promises, whether that’s growing an audience, representing a brand authentically, or helping achieve specific business goals.

You can trust me because I treat sponsorships as long-term relationships, not one-time transactions. I’m transparent, reliable, and intentional about aligning only with partners whose values match mine. Your brand would be represented thoughtfully and respectfully, with clear reporting and open communication every step of the way.

I’d love the opportunity to show you what we can build together.

Thank you for your time,

S Kushwanth Reddy

Contact the Organizer Contact the Organizer