European Line Dance Record – 1,325+ Dancers Wearing One Iconic T-Shirt,

About the event

This event is a large-scale international attempt to break the European Line Dance Record, bringing together 1,325+ dancers on the dance floor at the same time.

Dancers will come from many different European countries to take part in a unique, emotional and historic moment, driven by passion, community and the love for line dance.

All participants will wear the same official record T-shirt, created exclusively for this occasion.
This T-shirt will not be a simple gadget, but a symbol of pride, belonging and achievement. It will be worn, preserved and shared for many years during future festivals, shows and international dance events across Europe.

The video you see shows the real spirit of our community: energy, teamwork, happiness and thousands of people dancing together as one.

We are looking for a brand that wants to be part of this historic achievement by becoming the Official Record T-Shirt Partner, with its logo printed on the back of every single T-shirt, next to the official record logo.

This is not just event visibility.
It is a long-term branding opportunity connected to a European record, an international audience and a highly loyal community.

Why should you sponsor?

Supporting this project means becoming part of a verified European record attempt involving 1,325+ dancers, an emotional collective achievement with strong media and social impact.

This is a measurable, newsworthy and shareable achievement that guarantees:

• Massive visibility before, during and after the event
• High emotional engagement of participants
• Strong social media amplification
• Long-term brand exposure through the official record T-shirt

Unlike traditional event sponsorships, your brand will not disappear after one weekend.
Your logo will be printed on a unique and iconic T-shirt, worn with pride by more than 1,300 dancers at festivals, workshops, shows and international events for many years to come.

This means:

• Long-term, organic brand exposure
• Direct access to a loyal and international dance community
• Association with values such as unity, passion, energy, discipline and community

Your brand will not just appear on advertising material.
It will become part of the identity of a historic moment.

From an administrative and fiscal point of view, all sponsorship contributions will be regularly invoiced as advertising/sponsorship services.
According to Italian tax regulations, such expenses are generally tax deductible as advertising costs, subject to the sponsor’s accounting and local tax framework.

This is not only about visibility.
It is about legacy.

Sweat and Dust Country Festival

We are the organizing team behind one of the largest and most recognized country and line dance festivals in Europe, now at its 5th edition, with exponential growth in audience and participation year after year.

We have already successfully achieved the European Line Dance Record twice:
– First record in 2024 with 1,008 dancers
– Record broken again in 2025 with 1,325 dancers

In 2026 we aim to break it once more, raising the bar even higher.

Our festival is internationally recognized as the largest European gathering dedicated to country and line dance, welcoming dancers and teams from over 20 different nations across Europe and beyond.

Over the years, we have built a highly structured organization with professional event production, international instructors, media teams, technical staff and strong sponsor integration.

Our projects combine sport, entertainment, community and international visibility, transforming each event into a large-scale collective experience with strong emotional and media impact.

This new record attempt represents the natural evolution of our journey: not just another event, but a historic challenge built on proven results, passion and an extraordinary international community.

Contact the Organizer Contact the Organizer